Social Media Advertising Services for B2B Companies
Using social media for marketing doesn’t have to be limited to organic posts. You can also use paid social media ads to reach qualified leads. Taking your business to the next level with social media advertising is what CloseBiz is all about.
By promoting authentic thought leadership on social media, we will resonate with your audience. Stand out with your content to demonstrate your expertise and quality, and showcase your product or service. CloseBiz also understands what it takes to deliver complex and lengthy conversion journeys in B2B businesses through thought leadership – which drives credibility, visibility, and sales.
Social Media Ad Design
CloseBiz helps you create B2B social media ads that catch your audience’s attention. Throughout the whole process, we handle the creative for you and guide you to create a successful campaign. Social media ads must give your target customers something they want or are interested enough to read or watch. With us you will be able to create ads that will attract potential leads and make them want to learn more about your products and services.
Customer Targeting
Reaching the right people is an important component of social media advertising. Our team of experts will help you find the right audience for your ads at CloseBiz. In terms of Return on Investment (ROI) of the campaign, it is important to make sure we have your ad in front of a real potential buyer. For example we match only a “CEO” in your target industry, and not just an “assistant to CEO”.
Performance Tracking and Improvement
When you launch your ad campaign, we want to monitor the results to ensure it’s driving results for your business. If the ad is not performing as well as expected we may tweak or change parts of the text, video or script to increase conversion ratio and watch time. It is this iterative process of improvement based on data that often results in the most successful B2B internet ads and it is what we focus on the results.
CloseBiz determines which ads are driving results and which aren’t by tracking their performance. Our team will optimize your campaigns according to the results.
LinkedIn Is Top Dog When It Comes To Business To Business (B2B)
LinkedIn is the ideal platform for putting your content in front of business decision-makers with its 740 million users and 46 million decision-makers. In 2022, LinkedIn’s engagement grew by 30%, making it the most trusted social media network.
Original content is created by less than 1% of users. As a result, your company has a huge opportunity to demonstrate your expertise, build credibility, and grow your brand.
Having innovative products and services on the market is the key to becoming a leader in your industry. It’s time to take control of your B2B social media marketing.
With Youtube You Can Educate And Build Trust
After Google, YouTube is the second most popular search engine. Research has also shown that Google places a great deal of value on video content. What are your strategies for using YouTube to generate traffic and leads for B2B marketing? After Google, YouTube is the second most popular search engine in the world. If you want an effective B2B digital marketing strategy, you should include YouTube and video marketing.
More Attention Leads To More Transactions
Digital marketers know that eyes on your website translate into leads in your sales funnel. Nowadays, you can just as easily find a video answer to your prospect’s problem on YouTube, rather than on your website if he types his question into YouTube. So what can we do to regain this lost sales and attention? Having our educational and product videos appearing in searches for business questions means that we are well-positioned to provide solutions to customers’ problems. By doing so, we gain trust and eventually convert them into customers.
How can place your video at the top of your prospective client’s video search results list with paid YouTube marketing? The most important part of any strategy has to be making the content that answers their search questions.
Business To Business Advertising On Facebook
What’s the point of using Facebook for B2B?
You can reach thousands if not millions of prospective buyers with Facebook ads for B2B. The only thing you need to know is how to find and target them with your ads. Having worked on a variety of clients’ B2B Facebook ads is one of the highlights of CloseBiz’s experience. B2B advertisers can confidently say that Facebook and Instagram ads deliver high returns.
It is almost always a complex, multi-touch process to advertise on Facebook or Instagram for B2B companies.
Once the right audiences and ad formats have been identified. To do this, you need to know what types of campaigns are available to you.
Facebook offers a highly scaffolded campaign creation process. In English, what does that mean?
A Facebook campaign has three objectives: Awareness, Consideration, and Conversion. In spite of the fact that each of these categories has a use case for B2B advertisers, not all of the individual objectives are worth deploying on a regular basis.
Our B2B Social Media Advertising Service
We would love to work with your company to share our B2B social media advertising experience and production skills. Our brand and online marketing expertise combined with your industry expertise can produce something special at CloseBiz. We can handle the entire paid social media advertisement campaign process for you.
What We Can Do For You
We can help you grow your online presence, increase your sales, and build a loyal customer base with our social media ad management services
Developing Campaigns
Developing campaigns or adapting existing campaigns with you.
Ad Design
The ongoing creation of posts and campaign assets, amendments and enhancements.
Customer Profiling
Who are your current audience? Who you would like to add to this list and how do we go about it?
Ad Analytics
Testing and monitoring the ad to ensure the desired audience is seeing the ad and that is converting well.
Campaign Management
As we scale down to perfect a campaign or scale up to get more customers, we manage the advertising campaign accordingly.
Performance Report
The performance of your campaign will be analyzed and measured to ensure that it consistently delivers results.